The main task of a strategy consultant is to provide a strategic advice on a certain management topic. Several activities are part of this phase, including data gathering through desk research, surveys and/or interviews, hypothesis-testing, (fact-based) data analysis, setting up a recommendation and subsequently presenting the advice to client management. The implementation of the strategy – known as ‘strategy execution’ – involves translating strategies to action plans and implementing these plans within the organisation, including areas such project management and benefit realisation.